Days
Speakers
Attendees
Southeast Alberta'sBiggestEconomic Development Event
Featured Speakers
David Usher

David Usher
Juno Award-Winning Musician
Creativity and AI Expert
When innovative companies like Google, 3M, Cisco, Pepsi, Rogers, and SAP want to spark creativity in their employees and executives, they bring in David Usher. He doesn’t just talk creativity and artificial intelligence (AI) — he lives it. Usher draws from his unique experience as the lead singer of Moist; a multi-platinum, four-time Juno award-winning musician; a bestselling author; and as the founder of the artificial intelligence creative studio, Reimagine AI, to help organizations reboot their creativity in this brave new world of disruptive change.
At Reimagine AI, Usher and his team build virtual beings and virtual being technology. He is also the co-creator of the Climate Clock, which tracks global warming in real time and the author of Let the Elephants Run: Unlock Your Creativity and Change Everything. Usher draws from his experience at the forefront of the AI revolution to reveal why now more than ever, creativity and innovation are the only way forward and an organization’s last, best competitive advantage.
In his dynamic, interactive presentations, Usher combines live music, video, improvisation, technology, and humour to electrify audiences and demonstrate that creativity and creative success is a learnable skill that anyone can master, and helps audiences jumpstart their creative process both at home and work.
Mark Parsons

Mark Parsons
VP and Chief Economist
ATB Financial
Mark leads a dynamic team in providing insightful commentary and strategic economic outlooks, primarily focused on Alberta. With over two decades of experience in senior economic positions, including notable roles at Alberta Treasury Board and Finance, PwC, and the Department of Finance Canada, Mark has established himself as a trusted authority in the field. He is a regular speaker at industry conferences and a frequent contributor to media discussions on economic trends. He holds a Master's degree in Economics from the University of Alberta.
Brock Dickinson

Brock Dickinson
Director, Economic Development Program
University of Waterloo
Brock Dickinson holds a number of appointments with the University of Waterloo, including a role as the Entrepreneur-in-Residence, and as Director of the University’s Economic Development Program.
Brock was previously the Chief Executive Officer of MDB Insight, Canada’s largest specialist economic development consultancy, where he worked with some 300 communities across North America to identify and pursue economic development, investment attraction, and job creation opportunities. Before entering the private sector, Brock served as Director of ICT & Advanced Manufacturing for the Toronto Region Research Alliance, as Director of Economic Development & Tourism Services for the City of St. Catharines, and as Executive Director of the Western Valley Development Authority in rural Nova Scotia. In these roles, he has helped to leverage more than a billion dollars in new investment, and the creation of 5,000 new jobs. A widely published writer and popular public speaker, Brock has a BA from the University of North Carolina and a Master’s degree in International Relations from Brock University, where his research focused on global economic development best practices. He has also studied at Queen’s University, the University of Waterloo, and the French-language Université Sainte-Anne.
More voices coming soon — we’re still adding speakers!
October 29 & 30, 2025
at the Medicine Hat Exhibition and Stampede
Secure your spot. Early Bird pricing ends September 15.

Be a part of making Southeast Alberta thrive!
Dive into a mix of timely topics, from current economic conditions and regional activity updates to new exciting opportunities. Gain insights into workforce development, housing initiatives, the emerging aerospace sector, energy transition, regional success stories, and more.
What sparked the conversation in 2024...
Economic Forecast & Successful Immigration
Energy Transition
Regional Economic Development Strategy
Tourism & Placemaking
Housing Innovation
Water Licensing
Workforce Development in High Schools
Aerospace Industry in Southeast Alberta
Who should attend?
Elected Officials, Senior administration, Economic Development Agencies, Provincial and Federal Partners, Previous attendees, Community Champions, Business Leaders, 1st time attendees. All are welcome!
Join the Tradeshow!
Start the right conversation, face-to-face at APEX's Business Growth Tradeshow. Held the night before the Economic Growth Forum, you'll find business advice, workforce support, grant funding, and business accelerators all in one place!
Business Growth Tradeshow
Tuesday, October 28
5:00 PM - 7:00 PM





Economic Growth Forum
When
October 29 & 30, 2025
Where
Medicine Hat Exhibition & Stampede
2055 21 Ave SE
Medicine Hat, Alberta
T1B 1A5
#EGF25